TAG Partners
A private jet on the tarmac at golden-hour sunset

TAG PARTNERS

Built on legacy. Driven by foresight.

A Swiss-based corporate finance and investment advisory firm

WE ARE TAG PARTNERS

Entrepreneurs supporting entrepreneurs.

TAG Partners is a Swiss-based advisory and investment firm dedicated to delivering bespoke financial advice to mid and large sized companies, investment funds and ultra-high-net-worth families.

TAG Partners is a unique collaboration between an internationally renowned entrepreneurial family and a team of seasoned financial experts, united by shared values and a common vision. Entrepreneurs supporting entrepreneurs.

Our firm operates at the crossroads of diverse financial ecosystems, connecting our clients to a global network of partners.

Whether facilitating corporate mergers, acquisitions, investment decisions, or capital allocations, we are committed to building enduring partnerships that drive sustainable growth and preserve our clients’ financial legacies.

The historic TAG Turbo Techniques d'Avant Garde Formula 1 engine that powered McLaren to World Championships in the 1980s

Guided by precision
Powered by legacy

WHAT WE DO

We provide bespoke M&A advice (buy-side and sell-side), on Swiss and cross border transactions starting from EUR/USD 30m value, as follows:

  • Strategic review and implementation of sale or acquisition strategies tailored to long-term goals
  • Target screening, valuation, merger analysis
  • Initiation and facilitation of discussions with key counterparties
  • Direct access to investors, debt providers, accounting firms and consultants
  • Customized financial marketing materials (Teasers, Information Memorandums)
  • Comprehensive support in transaction document preparation and negotiation
  • Trusted representation in both financial and commercial negotiations, from initiation until closing

TAG Partners offers debt advisory expertise, helping businesses and families optimize their capital structure and secure the most favourable financing terms.

We support clients in evaluating a wide range of debt options starting at EUR/USD 20m.

TAG Partners assists in structuring or restructuring existing obligations, and accessing the capital needed to support growth.

Being a long-term partner with an extensive network of closely linked international private debt funds and financial institutions, we can negotiate terms that align with each client’s strategic objectives, ensuring flexible and tailored solutions.

TAG Partners specializes in helping businesses secure private capital to fuel growth, acquisitions and strategic initiatives, on transactions starting at EUR/USD 20m ticket size.

We guide clients through the process of identifying and attracting the right partners who align with their vision and objectives.

Leveraging our extensive network of global private equity firms and international entrepreneurial families, we work to secure capital that not only meets funding needs but also brings valuable industry expertise and strategic support.

On the buy-side, TAG Partners provides independent, non-conflicted advice to family offices, external asset managers and individual private investors in their due diligence process with a view to enable them to assess direct private equity opportunities.

From initial outreach to deal structuring and negotiation, TAG Partners is dedicated to delivering effective results that drive long-term value creation.

TAG Partners connects its business partners to direct investments or co-investments sourced from the group’s network, backed by rigorous analysis and aligned with our clients’ objectives.

From private equity or private debt opportunities to innovative asset classes, our solutions enable clients to gain access to a diverse range of direct investments.

SECTORS

Specialized Expertise in Growth Markets and Sustainable Solutions

TAG Partners holds valuable experience in high-growth sectors, including

  • Industrial Innovation
  • Real Estate & Hospitality
  • Technology & Digital Transformation
  • Renewables
  • Consumer Trends and Premium Brands

Our knowledge of market dynamics allows us to provide insights that align with industry trends, helping clients capitalize on opportunities with lasting impact.

Macro of a fine Swiss mechanical watch movement, evoking TAG's heritage of precision craftsmanship

Empowering entrepreneurs,
elevating investments

WHY CHOOSE TAG PARTNERS

We provide exclusive access to a diverse and influential network of global investors, financial institutions, and industry leaders, including private equity and debt funds, sovereign wealth funds, and family offices.

Every client is unique, and so are our solutions. We craft tailored strategies that align with both business and family wealth objectives.

Our team comprises seasoned professionals with deep industry knowledge who prioritize transparency, trust, and long-term success.

Our commitment goes beyond transactions — we build relationships that span generations and market cycles.

OUR VALUES

At TAG Partners, our values aren’t just words. We live by them.

TAG PARTNERS EXECUTIVE TEAM

Portrait of Xavier Ledru

Xavier Ledru

CEO & Founder

Xavier began his career as a lawyer at U.S. firm Orrick Herrington & Sutcliffe, where he advised banks and international corporations on structured financings, with a focus on securitization, derivative transactions, private equity financings, and restructurings.

Portrait of Cyril Cervety

Cyril Cervety

Head of Corporate Finance & Founder

Cyril began its career as a consultant at PricewaterhouseCoopers, in Paris, where he worked on a wide range of projects for small, mid and large cap corporate and institutional investors.